California State University, San Bernardino College of Business and Public Administration The College Communiqué Dean's update to the community

5500 University Parkway, San Bernardino, CA 92407-2397 • (909) 537-5770
April 2009
Enterprise Rent-A-Car CEO Andy Taylor with Dean Karen Dill Bowerman
Enterprise Rent-A-Car CEO Andy Taylor with Dean Karen Dill Bowerman following his speech on the CSUSB campus.

Dear Friends of the College,
At this time in our history as a nation, as we grieve with many facing difficult business situations, it is also important to celebrate with those who have achieved a significant mark of business longevity. An outstanding regional example is Evlyn Wilcox, President of Manpower Staffing Services in San Bernardino, who has marked her 50th anniversary in the business. Congratulations! Evlyn is on the Board of Directors of the San Bernardino Chamber and a member of the Dean's Executive Advisory Board. A national example is Enterprise Rent-A-Car, founded 52 years ago by Jack Taylor, and now the largest rental car company in North America. Jack's son, the current President and CEO Andy Taylor came from his St. Louis headquarters for our Executive Briefings series. Students, Business Alliance members, community guests, and SoCal employees among the 100+ alumni working with the company, listened intently to his words on positioning the firm for continued longevity.
~ Karen Dill Bowerman
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Dr. John Husing has been named the 2009 Arrowhead Distinguished Executive. During his 45-year Inland Empire career, he has made immense contributions by educating on regional economics and policy to help the I.E. take advantage of its economic competitiveness. We are sponsoring a luncheon in his honor on Friday, May 1 on the CSUSB campus. Tickets are $70 each, or a table of 8 is $560. Sign-in and networking begins at 11:30. Register online at www.cbpa.csusb.edu/events or call (909) 537-7295. Proceeds will benefit undergraduates in the College of Business and Public Administration who are selected for the Presidential Academic Excellence Scholarship program by virtue of their rank in the top 1% of high school seniors in San Bernardino County. If you cannot attend, but wish to donate to the scholarships, please call Bonnie O'Connor at (909) 537-7295. Special thanks to our sponsors: Premier - UPS; Platinum – Watson Land Development; Silver – Arrowhead Credit Union and The Gas Company a Sempra Energy Utility.
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John Husing
Dr. John Husing
Blue Ribbon
First MSA program in CSUSB's history
The College is offering a new Master of Science in Accounting degree beginning this Fall 2009. Accounting & Finance Department Chair Dr. Ghulam Sarwar said that the degree will fulfill upcoming requirements in the State of California for those taking the CPA exam, and that it is useful for accountants who wish to move into management and executive positions within their organizations. Undergraduate accounting students may sign up for a "3-plus-2" program in which they can receive both the Bachelor's and Master's degrees in five years. Those with degrees from other universities who need to fulfill prerequisites can earn the MSA in 1 1/2 to 2 years. Applications are accepted now. For further information call the department office at (909) 537-5704.
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On April 25, 2009 two CBPA teams competed in the 13th annual Information Technology Competition hosted by Cal Poly Pomona. The teams, sponsored by CBPA's Information Assurance and Security Management Center, competed in Business Systems Analysis and Computer Forensics. This advanced skills competition featured competitors from the Inland Empire and Los Angeles County and was judged by professionals from industry. CBPA's Systems Analysis team won first place for their case design for a fictitious Satellite provider requiring a project management solution. The team was required to document and communicate the business needs of clients into an effective enterprise solution. The teams used skills in finance, accounting, marketing, and information technology to put together a winning package. “These types of competitions are a great experience and give us the ability to apply what we have learned in a real world environment,” stated Michelle Behne, President of the INFOSEC club and member of the winning team. Great job, team!
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First place Systems Analysis team
Ajay Sharma (Moreno Valley), Michelle Behne (Highland), and Alfredo "Freddy" Gonzales (Rialto), all from the Information Assurance & Security Management programs will divide a $1000 cash prize.
Alumna of CBPA The 36th Annual Awards Dinner will be held on Friday, June 12, 2009 to honor incoming and continuing students who will receive scholarships from the College of Business and Public Administration, as well as graduating students who will receive Commencement Cords for achieving Cum Laude or higher. Awards are presented for outstanding students graduating from each concentration. The 2009 Outstanding Graduate and Outstanding Undergraduate will serve as speakers at Spring Commencement for the first time this year. This Awards Dinner carries wonderful memories for over a hundred students and their families, including scholarship winners who may have the opportunity to meet the donor of the scholarship. Organizations or individuals who wish to arrange for scholarships may contact our Director of Development, Bonnie O'Connor at (909) 537-7295. Attendance at the Awards Dinner is by invitation.
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The Leonard Transportation Center invites you to participate in regional dialogue on Friday, May 22 to discuss the transportation and policy impacts of California’s newly adopted climate change legislation, SB 375. The forum focuses on how SB 375 will alter regional planning and transportation programs and how municipalities can emerge as winners in meeting the goals set forth in SB 375. Keynoters include William Fulton, a principal in an urban planning firm and a senior scholar at the School of Policy, Planning, and Development at USC. He is the author of three books considered classics in their field including The Reluctant Metropolis. Also a keynoter is Bill Hudnut, former four-term (16-year) Mayor of Indianapolis and Congressman, author, public speaker, TV commentator, think tank fellow, and clergyman. He currently is the Urban Land Institute/Joseph C. Canizaro Chair for Public Policy at the Urban Land Institute in Washington, DC. Further information on this 3rd annual forum.
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Keynoter Fulton
Keynoter William Fulton
map showing Victorville

Alumni Networking events are being scheduled wherever alumni wish to gather. The next is Thursday, April 30 from 5:30 to 7:30 p.m. at the Hilton Garden Inn in Victorville. Lex Reddy, MBA '88 and President/CEO of Prime Healthcare Services, is sponsoring this event for CBPA and Natural Science alums in the High Desert area. Register online at CSUSB Alumni. (http://www.csusbalumni.com) (click "events" and "register"). Plan to network with fellow alumni, meet with University President Al Karnig, hear a brief update on the College from the Dean, and enjoy complimentary appetizers with a cash bar.
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What lies ahead with BUDGET and ENROLLMENT? Enrollment in the College of Business & Public Administration continues to rise. In Fall 2007, we had 3,362 majors compared to 2,531 in Fall 2000 -- a 32.8% increase. 2009-10 enrollment, however, will be kept within 102% of this current year's enrollment. Even if demand is higher, we will adhere to enrollment that corresponds to the maximum level of funding that will be given by the State. If propositions on the May 19 special election ballot do not pass, further State cuts will be forthcoming, and enrollment levels at which we can maintain quality education will again be a critical point of discussion. Graph
THE MISSION of Business Alliance is to develop and facilitate a partnership between the Inland Empire business community and the College of Business and Public Administration. Its purpose is to provide private and public enterprises and entrepreneurs with direct access to the College's vast resources for their growth and development, leading to a more vibrant regional economy. Business Alliance Logo

Coyote Business Alliance Members
Citizens Business Bank
Columbia Steel, Inc.
Enterprise Funding Corporation
McGladrey & Pullen, LLP
Mutual of Omaha Bank
Ontario Convention Center
Soren McAdam, Christenson, LLP
Target
UPS - United Parcel Service

Associate Members
County of San Bernardino
State Board of Equalization
YMCA of the East Valley

Business Alliance Members
Accent Computer Solutions
Arrowhead Credit Union
Bank of America Brickley Environmental
Eadie & Payne, LLP
Enterprise Rent-A-Car
George H. Schnarre Inc. Real Estate
Los Angeles Better Business Bureau
Parke-Guptill and Company, LLP
Press Enterprise
San Bernardino Convention and Visitors Bureau
Security Bank of California
Sempra Energy, the Gas Company
Springboard Nonprofit Consumer Credit Management
Stater Bros. Markets
Sunset Pacific Transportation