THE COLLEGE COMMUNIQUÉ

THE COLLEGE COMMUNIQUÉ - Dean's update to the community
College of Business and Public Administration - Cal State San Bernardino
July 2005 Last month we had about 13,000 alumni from the college; this month we have about 13,687! There are about 570 grads with new B.A.s and B.S.s, 85 MBAs, and 34 MPAs. Only 3 persons in the entire college graduated this spring with a perfect 4.0 cumulative GPA. We are proud, as are families throughout the Inland Empire, of the ever-so-many first generation college graduates who were in the Class of 2005. Special ceremonies are held in Palm Desert for those PDC graduates in management and accounting. Graduation is a wonderful season in university life that overtly marks the preparedness of new leadership for this area's economic engine. (Dr. Otto Chang, Associate Dean for Administrative Affairs is on the right in this photo.) Best wishes, Karen Dill Bowerman, Dean of CBPA DEDICATION OF FLAG: Whether Flag Day, the 4th of July, or any day on campus, we will enjoy the beauty of the new American Flag silhouetted against our white building that is nestled in the foothills. Jack H. Brown, Stater Bros. Chairman and CEO, chose June 14th Flag Day (also his birthday!) to dedicate a new 40' flagpole he donated that stands in front of the building that bears his name at Cal State San Bernardino. A native of San Bernardino, Brown has demonstrated commitment to education and to CSUSB, helping scores of students through scholarships and mentoring. He has served Stater Bros. Markets, a Fortune 500 company, as president for 27 years and chairman of the board for 19. He has built Stater Bros. into Southern California’s only locally owned supermarket chain, as well as one of the largest in America, and the Inland Empire’s only locally-based Forbes “Fortune 500” corporation. Jack H. Brown received the honorary doctorate of humane letters during graduation ceremonies on June 19 and then delivered the graduation address that students and their families branded "inspirational." ACCOUNTING STUDENTS EXCEL: One hundred accounting students participated in the Volunteer Income Tax Assistance program known as VITA. Collectively the students contributed over 3,800 hours to the community. They prepared 1,729 tax returns for low income families at six sites throughout the Inland Empire. For the first time, four branches of Arrowhead Credit Union were the sites for 36% of the returns. While quantity is impressive, quality data tabulated by IRS show that their work was completed with an error rate of only .2545% (that's a quarter of 1%). Service learning through community service is an important component of CBPA's program that helps build lifelong commitment to the community. For next year, with expanding VITA services, contributions are invited in order secure needed equipment for the students. ALUMNI OF BETA GAMMA SIGMA, the only scholastic society recognized by the business accrediting body AACSB, have gifted the Bronze Key to CBPA. Our installation that graces the front door of Jack Brown Hall is the third Key in California. Pictured with the Key is MBA Director Beth Flynn, secretary of Beta Gamma Sigma, who initiated the project and organized its fundraising. Business students in the top 7% of the junior class, top10% of the senior class, and top 20% of the MBA program are invited into membership of Beta Gamma Sigma. STUDENT PROFILE: Tanya Zeferjahn (center, with Jack Brown and Dean Bowerman), named the CSUSB Co-Female Scholar Athlete of the Year for the second straight year, has maintained almost a 3.9 grade point average while majoring in business with a concentration in environmental management. As a junior cross-country runner, she has been voted to the ESPN The Magazine Academic All-West Region college division team, selected by members of the College Sports Information Directors of America. She became the first runner in the history of the Coyotes cross-country program to earn All-America honors in the sport, and given her commitment to academics and athletics, it comes as no surprise that she is a three-time NCAA Division II Cross Country Coaches Association all-Academic team selection. Tanya's story is one of inspiring dedication. It is reported that she has a daily schedule of rising by 5:30 a.m., driving from Hesperia to San Bernardino, attending classes for six hours (taking 20 units in spring), running for two hours, and then dining before beginning her full-time (yes, full-time) job at Stater Bros. "A LEGACY OF PRIDE AND PROMISE:" A new logo has been launched! The University will stage a yearlong celebration throughout the 2005-2006 academic year in honor of its 40^th anniversary. What was it like on campus 40 years ago? There were 293 students during the inaugural school year. The campus consisted of three single-story buildings and parking for 320 vehicles. Over the years, enrollment grew and building continued over the 430-acre campus. The college officially gained university status in 1984 and became California State University, San Bernardino. Three CBPA faculty have been named to receive awards in the traditional categories of teaching, scholarly work, and service. The individuals named are Dr. Fred Hebein of the Department of Marketing for Excellence in Teaching; Dr. Conrad Shayo of the Department of Information and Decision Sciences for Excellence in Research, and Dr. Audrey Mathews of the Department of Public Administration for University/Community Service. Each professor will receive $1000 in professional development funds from the University in recognition of their contributions. In other ceremonies, Dr. Sue Greenfeld (center in photo) was recognized for her service as Associate Dean for Student Services. Next academic year she will participate in the faculty early retirement program to have more time with family. AWARDS DINNER: Faculty were not the alone in receiving CBPA awards in June. Student scholarship recipients and students named for departmental honors were recognized at an "All American Western Celebration" complete with bar-be-que and cowboy hats. Billie Bickmore (left, in photo), event organizer, said that it is particularly rewarding when donors, faculty and staff, students and their guests unite to salute student achievements. Gratitude is extended to sponsors including Southern California Gas Company and the Anheuser-Busch Company. Among the outstanding students recognized were Faradeen Frawley, Outstanding Undergraduate Student, and Leijie (Laura) Yao, Outstanding Graduate Student, whose family came from Shanghai for this event and graduation. OUR DOOR IS OPEN TO PROSPECTIVE STUDENTS: Until the start of fall classes on Sept. 22, Cal State San Bernardino is accepting applications for students who wish to enroll in the fall 2005 quarter. Admissions remain open for all eligible applicants, including first-time freshmen, lower- and upper-division transfer students, international and out-of-state students, credential candidates and graduate students. A new face is evolving on our CBPA web site. Thanks to the work of Dr. Sunny Baker, Department of Information and Decision Sciences, a transition site is now "live," and plans are beginning for an integrated site. Come visit! Your feedback is welcome. COLUMBIA STEEL of Rialto has joined Business Alliance as a Founding Member to help link the community and CBPA. Welcome! Business Alliance sponsored the recent 3-session Goods Movement Conference and will continue with speaker series and networking with students and faculty for members, with benefits to the community as a whole. Let us know if you'd like to hear more about joining. FOUNDING COYOTE-LEVEL MEMBERS ROBERT HALF INTERNATIONAL - Ontario FOUNDING MEMBERS OF BUSINESS ALLIANCE ARROWHEAD CREDIT UNION - San Bernardino BANK OF AMERICA - Riverside CITY NATIONAL BANK - Ontario COLUMBIA STEEL - Rialto ENTERPRISE FUNDING CORPORATION - Redlands ENTERPRISE RENT-A-CAR - Montclair GEORGE H. SCHNARRE REAL ESTATE - San Bernardino INLAND EMPIRE NATIONAL BANK - Riverside RSM McGLADREY, INC. - Riverside Interesting class projects abound in the CBPA! Dr. Eric Newman's marketing strategy class did a taste test on a Jamaican meal catered by student Andy Pacheco (wearing cap) and his partner Vicenti Martinez. A future client was present in the classroom. Students in the food service group of the strategic marketing class also demonstrated new food items that could be introduced at 66er games. One of their assignments was to devise two new food items for the Inland Empire 66er menu. The food served in the taste test was especially prepared for the "skybox holders." The purpose of this particular strategy class is to combine all course material learned from previous courses and implement it into "real life" marketing situations.
*Communiqué Archives: April 2005; February 2005; December 2004*
Contact the Dean: Email Telephone: (909) 537-5700 Dr. Karen Dill Bowerman College of Business and Public Administration California State University, San Bernardino 5700 University Parkway San Bernardino, CA 92407-2397

                                                                                                                                                                   July 2005
Last month we had about 13,000 alumni from the college; this month we have about 13,687! There are about 570 grads with new B.A.s and B.S.s, 85 MBAs, and 34 MPAs. Only 3 persons in the entire college graduated this spring with a perfect 4.0 cumulative GPA. We are proud, as are families throughout the Inland Empire, of the ever-so-many first generation college graduates who were in the Class of 2005. Special ceremonies are held in Palm Desert for those PDC graduates in management and accounting. Graduation is a wonderful season in university life that overtly marks the preparedness of new leadership for this area's economic engine. (Dr. Otto Chang, Associate Dean for Administrative Affairs is on the right in this photo.)

                                                                                         Best wishes,
                                                                                         Karen Dill Bowerman, Dean of CBPA

DEDICATION OF FLAG: Whether Flag Day, the 4th of July, or any day on campus, we will enjoy the beauty of the new American Flag silhouetted against our white building that is nestled in the foothills. Jack H. Brown, Stater Bros. Chairman and CEO, chose June 14th Flag Day (also his birthday!) to dedicate a new 40' flagpole he donated that stands in front of the building that bears his name at Cal State San Bernardino. A native of San Bernardino, Brown has demonstrated commitment to education and to CSUSB, helping scores of students through scholarships and mentoring. He has served Stater Bros. Markets, a Fortune 500 company, as president for 27 years and chairman of the board for 19. He has built Stater Bros. into Southern California’s only locally owned supermarket chain, as well as one of the largest in America, and the Inland Empire’s only locally-based Forbes “Fortune 500” corporation. Jack H. Brown received the honorary doctorate of humane letters during graduation ceremonies on June 19 and then delivered the graduation address that students and their families branded "inspirational."

ACCOUNTING STUDENTS EXCEL: One hundred accounting students participated in the Volunteer Income Tax Assistance program known as VITA. Collectively the students contributed over 3,800 hours to the community. They prepared 1,729 tax returns for low income families at six sites throughout the Inland Empire. For the first time, four branches of Arrowhead Credit Union were the sites for 36% of the returns. While quantity is impressive, quality data tabulated by IRS show that their work was completed with an error rate of only .2545% (that's a quarter of 1%). Service learning through community service is an important component of CBPA's program that helps build lifelong commitment to the community. For next year, with expanding VITA services, contributions are invited in order secure needed equipment for the students.

ALUMNI OF BETA GAMMA SIGMA, the only scholastic society recognized by the business accrediting body AACSB, have gifted the Bronze Key to CBPA. Our installation that graces the front door of Jack Brown Hall is the third Key in California. Pictured with the Key is MBA Director Beth Flynn, secretary of Beta Gamma Sigma, who initiated the project and organized its fundraising. Business students in the top 7% of the junior class, top10% of the senior class, and top 20% of the MBA program are invited into membership of Beta Gamma Sigma.

STUDENT PROFILE: Tanya Zeferjahn (center, with Jack Brown and Dean Bowerman), named the CSUSB Co-Female Scholar Athlete of the Year for the second straight year, has maintained almost a 3.9 grade point average while majoring in business with a concentration in environmental management. As a junior cross-country runner, she has been voted to the ESPN The Magazine Academic All-West Region college division team, selected by members of the College Sports Information Directors of America. She became the first runner in the history of the Coyotes cross-country program to earn All-America honors in the sport, and given her commitment to academics and athletics, it comes as no surprise that she is a three-time NCAA Division II Cross Country Coaches Association all-Academic team selection. Tanya's story is one of inspiring dedication. It is reported that she has a daily schedule of rising by 5:30 a.m., driving from Hesperia to San Bernardino, attending classes for six hours (taking 20 units in spring), running for two hours, and then dining before beginning her full-time (yes, full-time) job at Stater Bros.

"A LEGACY OF PRIDE AND PROMISE:" A new logo has been launched! The University will stage a yearlong celebration throughout the 2005-2006 academic year in honor of its 40^th anniversary. What was it like on campus 40 years ago? There were 293 students during the inaugural school year. The campus consisted of three single-story buildings and parking for 320 vehicles. Over the years, enrollment grew and building continued over the 430-acre campus. The college officially gained university status in 1984 and became California State University, San Bernardino.

Three CBPA faculty have been named to receive awards in the traditional categories of teaching, scholarly work, and service. The individuals named are Dr. Fred Hebein of the Department of Marketing for Excellence in Teaching; Dr. Conrad Shayo of the Department of Information and Decision Sciences for Excellence in Research, and Dr. Audrey Mathews of the Department group photo

of Public Administration for University/Community Service. Each professor will receive $1000 in professional development funds from the University in recognition of their contributions. In other ceremonies, Dr. Sue Greenfeld (center in photo) was recognized for her service as Associate Dean for Student Services. Next academic year she will participate in the faculty early retirement program to have more time with family.

AWARDS DINNER: Faculty were not the alone in receiving CBPA awards in June. Student scholarship recip awards dinner

ients and students named for departmental honors were recognized at an "All American Western Celebration" complete with bar-be-que and cowboy hats. Billie Bickmore (left, in photo), event organizer, said that it is particularly rewarding when donors, faculty and staff, students and their guests unite to salute student achievements. Gratitude is extended to sponsors including Southern California Gas Company and the Anheuser-Busch Company. Among the outstanding students recognized were Faradeen Frawley, Outstanding Undergraduate Student, and Leijie (Laura) Yao, Outstanding Graduate Student, whose family came from Shanghai for this event and graduation.

OUR DOOR IS OPEN TO PROSPECTIVE STUDENTS: Until the start of fall classes on Sept. 22, Cal State San Bernardino is accepting applications for students who wish to enroll in the fall 2005 quarter. Admissions remain open for all eligible applicants, including first-time freshmen, lower- and upper-division transfer students, international and out-of-state students, credential candidates and graduate students.

A new face is evolving on our CBPA web site. Thanks to the work of Dr. Sunny Baker, Department of Information and Decision Sciences, a transition site is now "live," and plans are beginning for an integrated site. Come visit! Your feedback is welcome.

Interesting class projects abound in the CBPA! Dr. Eric Newman's marketing strategy class did a taste test on a Jamaican meal catered by student Andy Pacheco (wearing cap) and his partner Vicenti Martinez. A future client was present in the classroom. Students in the food service group of the strategic marketing class also demonstrated new food items that could be introduced at 66er games. One of their assignments was to devise two new food items for the Inland Empire 66er menu. The food served in the taste test was especially prepared for the "skybox holders." The purpose of this particular strategy class is to combine all course material learned from previous courses and implement it into "real life" marketing situations.

Contact the Dean: Email Telephone: (909) 537-5700 Dr. Karen Dill Bowerman College of Business and Public Administration California State University, San Bernardino 5700 University Parkway San Bernardino, CA 92407-2397

Please send the College Communiqué to an associate [this is an email link to tell me whose address to add]Please remove my name from Communiqué mailing list [note that this update is sent only bimonthly, 6 times/year]

Contact the Dean: Email
Telephone: (909) 537-5700
Dr. Karen Dill Bowerman
College of Business and Public Administration
California State University, San Bernardino
5700 University Parkway
San Bernardino, CA 92407-2397

Please send the College Communiqué to an associate [this is an email link to tell me whose address to add]
Please remove my name from Communiqué mailing list [note that this update is sent only bimonthly, 6 times/year]